Training, motivation development, and review of all the sales staff, keeping in step with our company’s objective of the professional development of our associates, and a positive work environment.
Develop a Marketing Plan by gathering historical and competitive data, then setting goals and determining action plans to meet those goals.Work with the General Manager and Regional Director of Sales in preparing the annual sales and marketing budget.Update action plans and financial objectives quarterly.
Develop new business through obtaining accounts from competition, lateral development of existing accounts and contacting new customers in the market.The solicitation of new and saturation of existing business should be through a combination of in-house appointments, telephone, and personal calls as outlined by the Marketing Plan and Budget.
Entertain and maintain close relations with the major accounts tourism and business associations, and community leaders to develop positive rapport and insure repeat business.This can be done by direct sales, tours, telephone calls, correspondence and entertainment.Keep close ties with our competitive set in order to maintain proper positioning and awareness, as well as to enhance referral opportunities and network with current contacts to uncover other potential decision makers or influencers.
Prepare and interpret period end reports.Monitor and analyze trends so we are always prepared and proactive to changes rather than re-active.Know your competitors business and insure hotel is receiving its fair share.
Suggest and provide advertising or promotional support, holiday packages, corporate clubs, weddings, etc.
Ensure property follow up and implementation of Guidelines for Operational Procedures.Revise sales and marketing guidelines, marketing procedures, and promotions manual when appropriate.
Complete weekly reports and submit those required to the General Manager or Regional Director of Sales.
Use of Sales Forms on a consistent basis.
Communicate daily with Sales Coordinator and Regional Director of Sales for sales information necessary for professional execution of commitments.
Complete weekly standards for telemarketing calls, outside calls, and tours.
Involvement in Community Activities and Hotel Programs important.
Attend, participate and lead weekly sales meetings.
Attend any brand required training as well as other meetings requested by the General Manager.
Accommodate guest special requests whenever possible.
Inform General Manager and Regional Director of Sales of potential opportunities/concerns with clients and progress of special projects.
Responsible for knowing respective hotels’ emergency procedures.
Perform Manager on Duty responsibilities.
Monitor room inventory and rate programs; be knowledgeable of occupancy, average rate, and REVPAR goals.
Must wear proper uniform at all times in accordance with the Standards of Appearance policy.
Employee must adhere to all work rules, procedures, and policies established by the company including, but not limited to, those contained in the employee handbook
Carry out a reasonable request by corporate that I am capable of performing.